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The Art of SEO: Mastering Search Engine Optimization (Theory in Practice)

Eric Enge, Stephan Spencer, Rand Fishkin, Jessie Stricchiola · 2 HN comments
HN Books has aggregated all Hacker News stories and comments that mention "The Art of SEO: Mastering Search Engine Optimization (Theory in Practice)" by Eric Enge, Stephan Spencer, Rand Fishkin, Jessie Stricchiola.
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Amazon Summary
Four acknowledged experts in search engine optimization share guidelines and innovative techniques that will help you plan and execute a comprehensive SEO strategy. This second edition brings you up to date on recent changes in search engine behavior—such as new ranking methods involving user engagement and social media—with an array of effective tactics, from basic to advanced. Comprehend SEO’s many intricacies and complexities Explore the underlying theory and inner workings of search engines Understand the role of social media, user data, and links Discover tools to track results and measure success Recognize how changes to your site can confuse search engines Learn to build a competent SEO team with defined roles Glimpse the future of search and the SEO industry Visit www.artofseobook.com for late-breaking updates, checklists, worksheets, templates, and guides.
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Hacker News Stories and Comments

All the comments and stories posted to Hacker News that reference this book.
Jan 11, 2011 · aditya on The Art of SEO
Not sure what you mean? Because the guy who runs hn-books adds an affiliate code to amzn?

(this is what the book url expands to: http://www.amazon.com/gp/product/0596518862?ie=UTF8&tag=...)

EDIT: The first line on the homepage states this quite clearly: external links to amazon are through their affiliate program

epoxyhockey
I think it's general Internet etiquette that when you are referring a community of people (that you are a member of) to a specific product though your own site, you don't pass in a referral code. It shows that the product you are talking about is actually recommended, rather than a quick money maker for yourself.

I don't have a problem with the website in general, especially if I found it through Google. But, what's to say that 10 other HN'ers don't post a book review tomorrow with an affiliate link? Because, after all, it's profitable. Who cares if the book is good or not?

Given the OP's unofficial librarian status, I don't think it's a major offense in this case. But, I didn't find that out until after I posted my first comment.

Check out this book by Rand Fishkin (he posts here) and others - it's probably the best place to start - http://www.amazon.com/Art-SEO-Mastering-Optimization-Practic...
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